VISUAL ASSETS FOR MARKETERS
Organic Reality — Virtual Reality — Mixed Reality
3D scanning of real (organic) objects
It is possible to scan actual objects in 3D. The shape is converted into a very accurate wireframe model in 3D space with x,y,z coordinates. This technology allows the conversion of a real world object into a 3D model that has the photographic surface image applied. The result is a presentation that not unlike Virtual Reality (see Virtual Reality page), can be interactively animated on a website.
Each of these three domains; Organic — Virtual — Mixed, has its appropriate place in the world of marketing.
Fully interactive 3D model best viewed in full screen mode
3D object scanning on turntable